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Privacy Policy

Home Privacy Policy

This Privacy Policy (“Policy”) describes the policies and procedures on the collection, use, disclosure and protection of your information when you use our website located at desilife.trakop.com, or the Desi Life mobile application (collectively, “Desi Life Platform”) made available by Trakop Technologies Private Limited (“Desi Life - Taneesh Desi Nutrients”, “Company”, “we”, “us” and “our”),  a private company established under the laws of India having its registered office at Plot no 450, Narsingi, Hyderabad , India.

The terms “you” and “your” refer to the user of the Desi Life Platform. The term “Services” refers to any services offered by Desi Life whether on the Desi Life Platform or otherwise.

Please read this Policy before using the Desi Life Platform or submitting any personal information to Desi Life. This Policy is a part of and incorporated within, and is to be read along with, the Terms of Use.

YOUR CONSENT

By using the Desi Life Platform and the Services, you agree and consent to the collection, transfer, use, storage, disclosure and sharing of your information as described and collected by us in accordance with this Policy.  If you do not agree with the Policy, please do not use or access the Desi Life Platform.

POLICY CHANGES

We may occasionally update this Policy and such changes will be posted on this page. If we make any significant changes to this Policy we will endeavour to provide you with reasonable notice of such changes, such as via prominent notice on the Desi Life Platform or to your email address on record and where required by applicable law, we will obtain your consent. To the extent permitted under the applicable law, your continued use of our Services after we publish or send a notice about our changes to this Policy shall constitute your consent to the updated Policy.

LINKS TO OTHER WEBSITES

The Desi Life Platform may contain links to other websites. Any personal information about you collected whilst visiting such websites is not governed by this Policy. Desi Life shall not be responsible for and has no control over the practices and content of any website accessed using the links contained on the Desi Life Platform. This Policy shall not apply to any information you may disclose to any of our service providers/service personnel which we do not require you to disclose to us or any of our service providers under this Policy.

INFORMATION WE COLLECT FROM YOU

We will collect and process the following information about you:

  • Information you give us - This includes information submitted when you:

  1. Create or update your Desi Life account, which may include your name, email, phone number, login name and password, address, payment or banking information, date of birth and profile picture. If you sign in to the Desi Life Platform through third-party sign-in services such as Facebook, Google Plus or Gmail or any other social networking or similar site (collectively, “SNS”), an option of which may be provided to you by Desi Life at its sole discretion, you will be allowing us to pass through and receive from the SNS your log-in information and other user data; or

  2. Provide content to us, which may include reviews, ordering details and history, favorite vendors, special merchant requests, contact information of people you refer to us and other information you provide on the Desi Life Platform (“Your Content”).

  3. Use our Services, we may collect and store information about you to process your requests and automatically complete forms for future transactions, including (but not limited to) your phone number, address, email, billing information and credit or payment card information.

  4. Correspond with Desi Life for customer support;

  5. Participate in the interactive services offered by the Desi Life Platform such as discussion boards, competitions, promotions or surveys, other social media functions or make payments etc., or

  6. Enable features that require`s access to your address book or calendar;

  7. Report problems for troubleshooting.

  8. If you sign up to use our Services as a merchant or a delivery partner, we may collect location details, copies of government identification documents and other details (KYC), call and SMS details.

  • Information we collect about you - With regard to each of your visits to the Desi Life Platform, we will automatically collect and analyse the following demographic and other information:

  1. When you communicate with us (via email, phone, through the Desi Life Platform or otherwise), we may maintain a record of your communication;

  2. Location information: Depending on the Services that you use, and your app settings or device permissions, we may collect your real time information, or approximate location information as determined through data such as GPS, IP address;

  3. Usage and Preference Information: We collect information as to how you interact with our Services, preferences expressed and settings chosen. Desi Life Platform includes the Desi Life advertising services (“Ad Services”), which may collect user activity and browsing history within the Desi Life Platform and across third-party sites and online services, including those sites and services that include our ad pixels (“Pixels”), widgets, plug-ins, buttons, or related services or through the use of cookies. Our Ad Services collect browsing information including without limitation your Internet protocol (IP) address and location, your login information, browser type and version, date and time stamp, user agent, Desi Life cookie ID (if applicable), time zone setting, browser plug-in types and versions, operating system and platform, and other information about user activities on the Desi Life Platform, as well as on third party sites and services that have embedded our Pixels, widgets, plug-ins, buttons, or related services;

  4. Transaction Information: We collect transaction details related to your use of our Services, and information about your activity on the Services, including the full Uniform Resource Locators (URL), the type of Services you requested or provided, comments, domain names, search results selected, number of clicks, information and pages viewed and searched for, the order of those pages, length of your visit to our Services, the date and time you used the Services, amount charged, details regarding application of promotional code, methods used to browse away from the page and any phone number used to call our customer service number and other related transaction details;

  5. Device Information: We may collect information about the devices you use to access our Services, including the hardware models, operating systems and versions, software, file names and versions, preferred languages, unique device identifiers, advertising identifiers, serial numbers, device motion information and mobile network information. Analytics companies may use mobile device IDs to track your usage of the Desi Life Platform;

  6. Stored information and files:  Desi Life mobile application (Desi Life app) may also access metadata and other information associated with other files stored on your mobile device. This may include, for example, photographs, audio and video clips, personal contacts and address book information. If you permit the Desi Life app to access the address book on your device, we may collect names and contact information from your address book to facilitate social interactions through our services and for other purposes described in this Policy or at the time of consent or collection. If you permit the Desi Life app to access the calendar on your device, we collect calendar information such as event title and description, your response (Yes, No, Maybe), date and time, location and number of attendees.

  7. If you are a partner restaurant, merchant or a delivery partner, we will, additionally, record your calls with us made from the device used to provide Services, related call details, SMS details location and address details.

  8. We are also giving permission to customers to upload their images.

  • Information we receive from other sources -

  1. We may receive information about you from third parties, such as other users, partners (including ad partners, analytics providers, search information providers), or our affiliated companies or if you use any of the other websites/apps we operate or the other Services we provide. Users of our Ad Services and other third-parties may share information with us such as the cookie ID, device ID, or demographic or interest data, and information about content viewed or actions taken on a third-party website, online services or apps. For example, users of our Ad Services may also be able to share customer list information (e.g., email or phone number) with us to create customized audience segments for their ad campaigns.

  2. When you sign in to Desi Life Platform with your SNS account, or otherwise connect to your SNS account with the Services, you consent to our collection, storage, and use, in accordance with this Policy, of the information that you make available to us through the social media interface. This could include, without limitation, any information that you have made public through your social media account, information that the social media service shares with us, or information that is disclosed during the sign-in process.  Please see your social media provider’s privacy policy and help center for more information about how they share information when you choose to connect your account.

  3. If you are partner restaurant, merchant or a delivery partner, we may, additionally, receive feedback and rating from other users.